Donuts: Old Standby Continues to Surge

What’s the driving force in the bakery today? In an interview with Jennifer Barnett Fox of Supermarket Perimeter, Clyde’s focuses on how donuts and innovation will stand the test of time!

“There’s an emotional connection to enjoying a donut,” says Josh Bickford, executive vice president, strategic initiatives, Clyde’s Donuts. “Tried-and-true varieties like glazed rings or sprinkled donuts can bring back a sense of simpler times and with increasing demand for combining flavors into new creations, there’s always an opportunity to excite the customer with something new.”

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